THE DIVISION 2: WARLORDS OF NEW YORK — VISUAL IDENTITY

I pitched the Creative Direction and designed the visual identity for The Division 2 expansion, Warlords of New York. I created the key visual background, which serves as the foundation of the entire identity, encapsulating the brand’s key pillars.

Additionally, I developed the branding toolkit and established the overall marketing brand style guide, shaping the game's distinct visual identity.

This defining visual language and tone guided multiple teams, ensuring seamless integration across assets such as titles, end cards, trailer scenes, character creation screens, in-game UI loading screens, and more.

Logo animation

In-game loading screen

Launch trailer scene

Launch trailer scene